
Echo
INDUSTRY
Music
CONCENTRATION
Branding
Creative Direction
Brand Strategy
Visual Identity
OVERVIEW
ECHO is a contemporary music brand that bridges the physical and digital worlds of sound. Rooted in vinyl, cassettes, and other analog formats, ECHO also thrives as a festival and event organizer, bringing together communities that value both the tactile and the experiential. Its symbol, the custom geometric “O” called the Echo Mark, is a visual metaphor for resonance, repetition, and the shared pulse of music.





COBALT FUGUE
Volume 1
•
2024
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