Stars

Generative packaging based on celestial identity and skin care

STARS is a zodiac-personalized hydrocolloid patch brand built around one idea: your skin, your sign, your star. Each patch and its packaging is generated from the user's sun sign — color, intensity, and formula shift based on both celestial identity and blemish severity, from a surface-level Blemish (Whisper Mode) to a deep, stubborn Breakthrough (Surge Mode).

The packaging system uses metallic foil pouches in sign-coded colors, red for Aries, gold for Leo, electric blue for Cancer, with an embossed star patch and glyph on each bag. A collector tin houses multiple signs as individual gel star patches, each stamped with its symbol.


The digital experience walks users through three steps: choose your sign, select your patch power, and receive your star. A monthly skin reading, written in the voice of a horoscope, completes the ritual.


"patch the Galaxy."

Role

Branding, Creative Coding

Type

Packaging Design, Brand Identity, Creative Code

Focus

Personalization, Product Design, Visual Identity